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Former Beacon Garage & Flats

Other Name Charlie's Discounts Location 403-413 Brunswick Road,, BRUNSWICK VIC 3056 - Property No B5990 File Number B5990 Level Regional

[1/1] B5990 Former Beacon Garage &

Statement of Significance

Built in 1936-37, the Beacon Service Station Garage, Shops and Flats complex, is significant at a regional level as being a near original multi-use complex which is one of a small group of this building type in Victoria.
Stylistically, the Beacon Service Station complex possesses little of the streamlined styling of its contemporary 1930s and early 1940s stations and motor-trade structures. However because of the constant upgrading of service stations, these examples are now small in number and have become rare.
Historically, the link with its owner-designer, T W Heiberg, provides some interest particularly given the siting of the station opposite Heiberg's own similarly unusual house and his evidently high profile in the Brunswick area. Also, the company (Beacon) is of interest as is the use combination of retail residential and motor servicing, a new building type developed in the early twentieth century. These links give the building local and metropolitan importance, particularly as the complex is still used for its original purpose.
Classified: 15/07/1992