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Other NamesBAYFORD MOTORS , CLIFTONS GARAGE , CLIFTON HILL GARAGE , CLIFTON MOTOR GARAGE , CLIFTON MOTORS , GARAGE , TRU-MOULD TYRE SERVICE Location205-211 QUEENS PARADE FITZROY NORTH, YARRA CITY
File NumberFOL/17/45456LevelRegistered |
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WHAT IS SIGNIFICANT? The Former Clifton Motors Garage including the 1938 Moderne structure
fronting Queens Parade and the former workshop, showroom and
residential spaces behind. History Summary The site on which the Former Clifton Motor Garage is located was
originally a sawmill and wood yard. In 1919 the site with existing
workshop and garage was purchased by George and Lindsay Laity. In
response to the growth in car ownership in the 1920s, the Laitys
expanded the business by constructing a new brick garage and residence
in 1921 and a car showroom in 1926. By 1933, Lindsay Laity was the
sole owner. In 1938 he redeveloped the property, installed new
equipment and engaged architect J H Wardrop to design a new unified
frontage to Queens Parade in the Moderne style, similar to the
adjacent United Kingdom Hotel (VHR H0684), also designed by Wardrop.
During the 1940s and 50s, the business was owned by Edwin McKeown and
then R. Bayford Pty Ltd. The property has been in the same ownership
since 1964, when it began operating as Tru-Mould Tyre Services. In
recent years, the property has operated as a bar and restaurant. Description Summary The Former Clifton Motor Garage comprises a symmetrical street
frontage in the Moderne style with workshop spaces behind (now
converted to a kitchen and restaurant) and a former residence on the
first floor. The place is dominated by a central tower with vertical
fins above a centrally located window with entrance doors on either
side. Single storey wings flank the tower on each side. Each wing has
a large central opening for car access, and a window at each end. The
lower walls are tiled with orange and brown ceramic tiles inlaid with
red horizontal strip tiles. The upper walls are constructed of red
bricks laid in a horizontal banded pattern with rendered panels framed
in dark bricks. The former residence is located behind the central
tower on the first floor and the ground floor is a single open space.
The floors are polished concrete and the walls are exposed red brick.
The western side of the building has exposed trusses and an unlined
corrugated iron roof, and the eastern side has exposed trusses with
plasterboard ceilings. The rear of the building now contains a
commercial kitchen. Traditional owners/Registered Aboriginal Parties This site is part of the traditional land of the Wurundjeri people. HOW IS IT SIGNIFICANT? The Former Clifton Motors Garage is of architectural and historical
significance to the State of Victoria. It satisfies the following
criterion for inclusion in the Victorian Heritage Register: Criterion D Importance in demonstrating the principal characteristics of a class
of cultural places and objects. 22 May 2018 19 WHY IS IT SIGNIFICANT? The Former Clifton Motor Garage is significant at the State level for
the following reasons: The Former Clifton Motor Garage, designed by J H Wardrop is of
architectural significance as a notable example of Moderne style
architecture in Victoria. This is expressed through the striking 1938
street frontage to Queens Parade. Art Deco and Moderne style
architecture became synonymous with car showrooms and garages, office
buildings, cinemas and hotels in the 1920s and 1930s. The Former
Clifton Motor Garage references the adjacent Former United Kingdom
Hotel (VHR H0684), also designed by Wardrop through its scale, Moderne
design and materials. The Former Clifton Motor Garage exhibits a
streamlined, symmetrical design through the use of strong horizontal
and vertical lines, cubic forms, vertical fins, and decorative brick
and tile work. The Moderne frontage unifies the rear garage, showrooms
and residence and conveys an image of the developing Australian motor
car industry as modern, fast and forward thinking. Additionally, the
Moderne frontage is an unusual and early example of the practice of
modernising an earlier building through the construction of a new
facade only. The Former Clifton Motor Garage is significant to the State of
Victoria for demonstrating the principal characteristics of motor
garages and show rooms in Victoria. The relative lack of integration
between the 1920s structures and 1938 Moderne facade, and the level of
intactness of the place, offers a clear understanding of the history
and evolution of the motor garage in Victoria. The surviving openings
and cavernous spaces of the Place are clearly evident remnants of the
functioning garage and show room, and the Moderne facade is a notable
example of the pressure commonly felt by garage owners to rapidly
modernise in the 1930s. The integrity of surviving structural and
internal elements of the 1920s residence, including original timber
staircases, balustrades and lead light windows also contribute to the
ability of the Former Clifton Motor Garage to cohesively demonstrate
the development and chronology of motor garages and show rooms in
Victoria. [Criterion D]
Transport - Road
Garage